With an aim to capture the air conditioners market in India, Micromax has finally launched its own range of air conditioners. Just like how the company has set the price of its LED televisions and mobile phones at affordable range, it seems to follow the same trend with ACs as well.
Micromax claims to become a leading market player in the market of air conditioners in coming few years by targeting the mid price range segment of air conditioners. With this company’s consumer electronics catalogue is going to expand and the market share as well.
As of now, Micromax has launched seven split air conditioners and one window AC. These products will be released under ‘Wave’ and ‘Aura’ lineup. This can be a game changer announcement for the company because there is a huge demand of mid range air conditioners in India, and with affordable price tag, Micromax can easily seal the deal and become a major players in company next few years.
As per company’s website and few eCommerce stores, Micromax AC price range will be between Rs 21,000 to Rs 35,000 mark. You can purchase them at local retail stores as well as online stores as well.
If you have already purchased a Micromax AC and now running into issues with, you can take help from their customer care service centers. They have several authorized service centers in most cities where you can take the air conditioners have it fixed. You can also call their customer care phone number and enquire about the address / location of air conditioner service center in your city.